Longevity

Brooke Burke, was looking to expand her existing health and wellness Brooke Burke Body brand into a new facet of the industry with a line of powerful plant-based superfood blends: Longevity by Brooke Burke Body. While Longevity was a natural extension of Brooke’s existing brand, it needed its own stand-out identity that positioned it for long-term success in a competitive market. Through iconography, color, packaging, and imagery, infused with Brooke’s personality, Longevity was born. This new creative identity encouraged her audience to expand beyond fitness and think more holistically about their health and wellness.